Advanced+Marketing

Advanced Marketing course description - 1 credit
Advanced Marketing is for the student who is seriously considering a career in the field of marketing. Students who take the course will study the functions of marketing including distribution, financing, marketing information management, selling, promotion, pricing and product/service planning. Students will also study the character traits necessary to become successful both personally and professionally as they apply to areas of management. Classroom instruction will include both large group and small group instruction with the emphasis on teamwork through small group projects. Students will learn time management skills through the completion of several long-term projects. Students combine this course with Marketing Internship and participate in the student organization. A grade of 80% or higher will earn 3 transcripted Gateway credits for course # 104-101- Marketing Principles. //-This course is for seniors and must be taken with Retail Merchandising Management, RMM Internship, and AM Internship. Students will go through an application process to gain acceptance into the program.-//

Advanced Marketing Honors course description - 1 credit
Advanced Marketing Honors is for the student who is seriously considering a career in the field of marketing. Students who take the course will study the functions of marketing including distribution, financing, marketing information management, selling, promotion, pricing, and product/service planning. Students will also study the character traits necessary to become successful both personally and professionally as they apply to areas of management. Classroom instruction will include both large group and small group instruction with the emphasis on teamwork through small group projects. Students will learn time management skills through the completion of several long-term projects. Students combine this course with Marketing Internship and participate in the student organization. Students prepare an individual “Honors Credit Option Plan” submitted to the instructor. An additional project and a portfolio are required to earn Honors credit. //-This course is for seniors and must be taken with Retail Merchandising Management, RMM Internship, and AM Internship. Students will go through an application process to gain acceptance into the program.-//